Archive for December 2022
First Out-of-State Campus Wayfinding Program: University of West Georgia
The University of West Georgia (UWG) operates by the slogan, “Go West.” Though this simple directive is a snappy way to attract new enrollees, not long ago the institution needed help in getting visitors and students around its 645-acre campus. UWG serves a large commuter population, in addition to welcoming tens of thousands of visitors…
Read MoreDesigning a Lasting Sign Program for State-Wide Historic Sites
Ohio History Connection (formerly The Ohio State Archaeological and Historical Society) has been stewarding Ohio’s stories for over 130 years. They have worked to preserve over 50 historic sites and museums statewide, a selection that includes the Serpent Mound and an Underground Railroad that shepherded freedom-seekers on their escape from oppression. The “Ohio Historical Society”…
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Realistic Budgets and Timelines for Signage and Wayfinding Programs
It’s not every day that an organization undertakes a signage and wayfinding project. Whether it is a large-scale urban wayfinding program or a smaller banner program, knowing how long it will take to complete and what it will cost you is nearly impossible when you haven’t yet had the experience. The good news? We’re…
Read MoreFirst Out-of-State City Wayfinding Project
Guide Studio’s current client portfolio represents a mix of local and out-of-state communities and organizations. However, that growth required leaving a happy place of well-known cities and neighborhoods for uncharted territories and new adventures. The City of Holland, Michigan, provided this opportunity, hiring Guide Studio with the creation of a city-wide signage and wayfinding program.…
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