Building Community
Through Communication

Helping place-based organizations engage people, strengthen reputation, and attract investment through brand, wayfinding, and communication.

Branding & Wayfinding for Places with People Traffic

From city leaders and trail advocates to downtown organizations and campus planners, we support those who shape places—helping them build stronger, more meaningful connections with their communities.

Diagram of the Engagement Loop showing three circular stages labeled Before, During, and After, representing the full cycle of how people engage with a place across initial awareness, on-site experience, and post-visit connection.

Engage People Intentionally to Create Lasting Loyalty

It’s not just about who visits your place but also how they feel while they’re there and whether they feel compelled to come back. At Guide, we believe a place...