Brand is the summation of those elusive qualities that make your place or organization what it is. It's a message, a visual identity and a business plan that differentiate you from competitors and set expectations with your audience.
Brand Strategy identifies and articulates the intangible qualities that define your place or organization and turns them into tools for communicating who you are and what you stand for.
brand positioning | audience profiles | brand voice | key messagingIdentity is the symbolic embodiment of a brand. Logos, color palettes and fonts are the visual communication tools that set the stage for first impressions and long-term recognition.
logo design | naming | brand guidelinesBrand implementation is the blueprint that guides you through the application of your brand – visually, verbally and in written word. This extends from brand guidelines to how to communicate your new brand, and training staff or stakeholders.
brand launch plan | brand ambassador engagement & trainingGet in touch with your questions or get the process started.