Guide Studio

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To the next 25 years! 

January 27, 2023

The Guide Studio team is comprised of lifelong learners – a group unsatisfied with the status quo and always seeking “better and better.” Guide Founder Rachel Downey cultivated this culture from the beginning and believes President Cathy Fromet is primed to set the same course in the years ahead. “Cathy embodies that mantra,” says Rachel, who launched Guide in 1997. “It’s exciting for me to see, even if I’m no longer involved in the day-to-day.” From the beginning, Guide (formerly Studio Graphique) has evolved from a boutique graphic design firm to a sought-after multidisciplinary design firm that helps communities and…

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Helping Visitors Navigate a West Side Gem

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Guide Helps Tri-C Students, Staff Find Their Way

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Move to Shaker Square Gives Guide Visibility in Cleveland Marketplace

Heinen's Branded Environment

Bringing the Customer Experience to Life at Heinen’s

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Guide’s Robust Wayfinding and Sign Program Design Stretches to Sports Venue Experience

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Shaker Square Project Brings a Modern Touch to Historic Shopping District

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The Power of Place-Based Storytelling

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Guide Studio Brewed Up Early Success in its First Major Project

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Stakeholder Partnerships for a Stronger Place Brand