From virtual to physical, start to finish, and everything in between, we connect people to place.

Guide Studio is a strategic consultancy that uses branding, marketing and wayfinding to help places with people-traffic create purposeful experiences.

Webinar: Follow the Sign Standards

Join us Wednesday, August 22 at 2:30 pm for tips on maintaining a positive visitor experience through expansion, changes and updates to your place.

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"There is No Parking" Myth

Parking consultants speak to the most common challenges with downtown parking and reveal tips & tricks for improving visitor experience.

Read the Interview

Recruiting The Next Class of Brand Advocates

There are nearly 4,000 colleges and universities across the U.S., and with online education programs on the rise, prospective students have more choices than ever… Read More
Case Study

University Circle Wayfinding

University Circle is a center of innovation in medicine, education and culture—a district rich with historical landmarks, parks, restaurants… Read More
Position Paper

Maps: Plotting the Course, Part 2

They say you only have one chance to make a first impression. There is no doubt that applies to organizations, entities and physical places. Read More