Guidance
Guidance is a collection of insightful articles, project case studies, expert perspectives, and the latest news to help you enhance communication, build stronger brands, and create impactful experiences in your community.
All
- All
- Your Guides
- Place Branding
- Signage & Wayfinding
- Design Planning & Support
Meet Day Corso: A Grounded and Creative Thinker
At Guide Studio, every team member brings their own story, passion, and expertise to the table. Today, we're excited to...
Meet Mollie Mytinger: Designer by Trade, Storyteller at Heart
At Guide Studio, we believe in the power of passionate people to shape meaningful places—and Mollie Mytinger fits right in....
Meet Bryan Evans: Connecting People, Places, and Stories
Bryan Evans’ journey with Guide Studio began long before he officially joined the team. Back in 2007, Bryan was working...
Meet Erica Deutsch: Relationship Builder
Erica Deutsch’s journey with Guide Studio is a story of growth, passion, and a little bit of full-circle magic. A...
Meet Kevin Fromet: Collaboration and Craftsmanship
At Guide Studio, we believe great design doesn’t just enhance spaces—it connects people to places and stories. Kevin Fromet, our...
Meet Gina Gerken: First Employee and Design Pioneer
Since 1999, Gina Gerken has been a cornerstone of Guide Studio, shaping the company’s creative identity and helping clients bring...
Meet Cathy Fromet: Leading with Curiosity
Cathy Fromet’s journey at Guide Studio isn’t just a career path—it’s a testament to evolution, problem-solving, and an unwavering commitment...
Wayfinding Strategy: So Much More Than A Sign Program
Like individual bricks paving your journey’s path, there are many considerations that impact a well-designed wayfinding program, from where to...
How to Translate Your Brand to Signage
Despite the demand for digital everything, physical signs have held their position as one of the most essential brand tools....
