Brand Implementation

Logos are great, but your brand can do so much more! Understanding how to use a brand platform to effectively communicate to audiences, attract new people or businesses, and improve the image of place requires planning, creative implementation, and resource management.

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  • Brand Launch Plan

  • Marketing Strategy

  • Communications Plan

  • Implementation Plans

  • Website Design & Development

Arrows (7)

Prior to working with Guide Studio, all of these stakeholders including, FirstEnergy Stadium, the Rock Hall, Great Lakes Science Center were operating in silos. We had to bring everyone together to get aligned around the same mission — to promote North Coast Harbor as a must-see destination. If we get people here on a daily basis, we all benefit.

Jessica Kerr, North Coast Harbor Project Manager

Downtown Cleveland Alliance

Proper brand implementation ensures your investment pays off

Place Branding is a big investment for many communities and place-based organizations. The way in which you implement your brand can help you:

Make economic development decisions that are authentic to you and serves your people 

Engage and communicate with your people in consistent and creative ways

Utilize your existing resources and build efficiencies 

Present yourself in a consistent and professional manner

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Case Studies

Five Rivers MetroParks

Dayton, OH

For more than 50 years, Five Rivers MetroParks has been focused on one primary goal: connecting people to nature. In a world where natural areas and resources are often taken for granted, Five Rivers protects nearly 16,000 acres of lands, trails and waterways for the ongoing benefit of both residents and visitors of the Dayton metropolitan area.

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NCH-LogoTagline_PMS

Cleveland, OH

North Coast Harbor is a district in downtown Cleveland “where the city meets the lake,” offering weekly events that draw Cleveland-area residents seeking to enjoy everything the lakefront has to offer....

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If you are tired of having an outdated and under-appreciated image, we’d like to help! Questions are free, so ask away. We’re happy to listen and point you in the right direction.

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