Uptown - Feature

Uptown in the Circle

Uptown in the Circle is an established district of Cleveland with a lot going for it: proximity to higher education, premium healthcare facilities, arts and entertainment, and more....

City of Worthington

As Columbus and other cities continue to grow and expand around Worthington, the new wayfinding strategy enables them to sustain their close-knit feel....

City of Delaware

Despite their impressive growth, City of Delaware was determined to see even more development and economic vitality and engaged Guide Studio to develop a brand and wayfinding system that would help them stand out....

City of Kent Branding & Wayfinding

Every college town has the hope of becoming a destination. While the re-development efforts addressed the infrastructure, Downtown Kent needed to champion their brand identity through wayfinding to stand tall as it’s own destination...

North Olmsted Brand Strategy & Identity

The city worked with Guide Studio to develop a new logo and color palette. While these tools brought more clarity to the city’s personality, they didn’t help the city tell their story. Adding to the communication issues was a lack...

Downtown Lakewood Branding & Wayfinding

Through Guide’s partnership with Lakewood Alive, Downtown Lakewood has been able to establish itself as a recognizable district and connecting people with unique destinations to foster cultural and commercial growth...

BRIM Kitchen + Brewery

The founders of BRIM, a new restaurant and brewpub in downtown Willoughby, Ohio, recognized that they needed to be different if they were going to fill their large space with regulars and newcomers every day...