Blogs

What is Placemaking?

What makes a place great? It’s the question that keeps us up at night. When you think of your favorite places – your childhood home, the coffee shop up the street, a park across town, a city on another continent, etc. – do you know what makes them so special? ...
Position Papers

Making Sense of Civic Brands

We believe so strongly in the power of brand that our founder Rachel Downey created another consultancy, PlaceHolder, built on the belief that purpose and brand should always come first when you are thinking about, planning or actively doing place-based design....
Position Papers

Wayfinding Start Here

Where Does One Begin to Develop a Wayfinding Program?
A lot of our projects begin with a call from a future client with a statement of “We need a wayfinding program.” After a conversation addressing the issues they’ve experienced to bring them to this conclusion, we get to the reasonable questions...
Blogs

Urban Parks Adopt Wayfinding

via NRPA.org
Wayfinding is trending in urban parks as cities compete for tourist dollars, new businesses and city-dwelling residents. It’s a practical tool for navigation, but wayfinding is also used to help create a positive experience...
Position Papers

10 Tips To Keep Your Project On Time And On Budget

Everyone has had a project that did not go as planned. Things happen and projects that take two months creep into six. Budgets go beyond scope and clients wonder, “Why is this project costing more than we anticipated...
News

Guide Studio Works with City of North Olmsted on Historic District Signage

via Cleveland.com
Guide Studio was hired by the city to develop a unique sign system for the North Olmsted's historic district that emphasizes their historic homes along Butternut Ridge Road and helps recognize and preserve the architectural heritage...
Blogs

These three steps can keep your business on the right path

via Smart Business
Guide Studio Founder and Owner, Rachel Downey, shares the secret sauce recipe for building a healthy business and a productive team, published in the November issue of Smart Business...